Why you should support the Coquitlam Crunch Challenge…

Many of the Coquitlam Crunch Challenge participants will be out on Saturday, September 10th because they are into fitness, and may be working toward attaining a medal in either the Stair Master or the Make It Or Break It category in one of our male or female four age groups.  Some of those entrants may be competing simply because they want to work on their ‘personal best’ time, and are not necessarily interested in beating anyone. They want the achievement of simply saying, “I did it!”

Then there are those that are coming out because they’ve heard ‘all the buzz’ about the Challenge but have never even been to the Coquitlam Crunch before. They are teaming up with friends and family to finally discover what the hype is all about, and will choose September 10th as the day to finally make it happen.

The majority of those who are coming out on the big day, do so to support community.

Whether you are a serious athlete, working on becoming the best you, or looking for a great outdoor activity that supports community, the Coquitlam Crunch Challenge is more than a foot race or about climbing the Crunch trail. The event was created seven years ago by local resident Alex Bell, who’s goal was to create a ‘Diversity Fund’ within the Coquitlam Foundation. “My vision for the future is to have people representing every diversity group to join me in the Coquitlam Crunch ‘Diversity’ Challenge,” said Bell.

But, just what is diversity?

“The concept of diversity encompasses acceptance and respect. It means understanding that each individual is unique, and recognizing our individual differences.  These can be along the dimensions of race, ethnicity, gender, sexual orientation, socio-economic status, age, physical abilities, religious beliefs, political beliefs, or other ideologies.  It is the exploration of these differences in a safe, positive, and nurturing environment. It is about understanding each other and moving beyond simple tolerance to embracing and celebrating the rich dimensions of diversity contained within each individual.” – Source


One man with a vision, and the well-known event has grown by leaps and bounds. To date the event has raised over $16,000. With the growth,  in 2016 the Nothin Dragon Masters team became the new co-benefactors, hosts, and organizers of the event.  This is the same team who who will be helping host and compete in the dragon boat races for the BC 55+ Games at the end of September.

The Coquitlam based 50+ dragon boat team is made up of primarily seniors up to age 80 who refuse to sit idle. This diverse group, while dealing with the challenges associated with aging, aim to keep an active and healthy lifestyle. Not only does the club support close to 70 masters (male and female) athletes who compete throughout the year, they are also involved in the community and mentor challenged youth from the Tri-Cities in the sport of dragon boating through their Kateslem Kids program which came first this year at a regional youth dragon boat festival on Burnaby Lake. They also support the Riverside Secondary dragon boat team who came first internationally at the 2016  Concord Pacific Vancouver Dragon Boat Festival.

If you have not registered as yet, we hope we’ve provided a reason for you to do so.  Register online and save time – online registration will close on September 6th, whereupon we still be able to register on the day of the event at 7am.

Can’t make the date, but want to support? You can donate HERE.

The event is proudly supported by the City of Coquitlam, New Earth Marketing, 98.7 CKPM FM, Vancity, Wiivv Custom Fit 3D-Printed Orthotics, Jessica Prasad ilovehomes.ca, Eagle Ridge Chevrolet Buick GMC, Pasta Pollo, Thrifty Foods, Starbucks, and Tri-City Printing.

(Photo: Joep Olthuis)

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