Coquitlam’s Diversity Fund Growing Through Crunch Challenge Event

[Seen in photo left to right: Robbin Whachell, event co-chair from the Nothin’ Dragon Masters; Dwight Yochim, E.D., Coquitlam Foundation; Brian Kenny, event co-chair and president, Nothin’ Dragon Masters; and event founder Alex Bell who is principal of the donor-advised, foundation managed Community Diversity Fund (CDF). Photo by Joep Olthuis / Shutter Up & Shoot]

Coquitlam B.C. – On January 6, organizers of the eighth annual Coquitlam Crunch ‘Diversity’ Challenge presented a $1,000.00 cheque to the Coquitlam Foundation for the “Diversity Fund.”

“It was fantastic to see the results of the hard efforts by everyone who worked on the 2017 Coquitlam Crunch Diversity Challenge last September,” said Dwight Yochim, Executive Director, Coquitlam Foundation. “The rain on the day of the event didn’t dampen anyone’s demeanour as I saw smiles on everyone’s face including those who repeatedly ran the Crunch’s challenging stairs. The funds raised in 2017 bring the Community Diversity Fund total to almost $20,000.”

Grant applications are now being accepted for the Community Diversity Fund, and groups may apply by contacting the Coquitlam Foundation by February 16.  The Fund recently supported a Coquitlam-based job fair that was hosted by ISSofBC focusing on local refugees and new immigrants, attracting more than 150 participants.

“The more we can grow the fund the more we can grant,” said Alex Bell, Coquitlam resident and event founder whose vision is to have people representing every diversity group participating annually.  Bell is also the principal of the donor-advised, foundation managed diversity fund which provides grants to diversity initiatives that enhance the social and/or economic integration of diversity groups into the community. “Diversity groups include age (seniors and youth), socioeconomic (ie: homeless), mental health challenges, physical disabilities,  LGBTQ, new immigrants, visible minorities,” said Bell. “We’ve made great strides with this community event, and I’d really like to thank the Nothin’ Dragon Masters who came on board as event organizers in 2016.”

“We’re excited about the growth of the event,” said Crunch Challenge co-chair Brian Kenny who is also the president of the Nothin’ Dragon Masters, Coquitlam’s only 50 + dragon boat team. “Looking toward this year’s event, we are actively seeking sponsors to make the Sept. 8 event even better. We can be reached at coquitlamcrunch@gmail.com.”

The start of early bird registration will be announced by the end of the month. With the next Coquitlam Crunch Challenge only 7 months away, those interested in participating, or keeping abreast of all event details, are encouraged to join the Coquitlam Crunch Challenge mailing list. To subscribe go to coquitlamcrunch.com.

The 2017 Crunch Challenge would not have been possible without the kind support of New Earth Marketing; Rod MacBeth and 98.7 The Point CKPM FM radio; Vancity; City of Coquitlam; snapd Tri-Cities; Sandpiper Signs & Decals; Yellow Dog Brewing; Leigh Brandt and Body by Brandt; Eagle Ridge GMC; Joep Olthuis and Shutter Up & Shoot; Thrifty Foods; Starbucks Coffee; Pasta Polo; Kangho Hapkido Martial Arts Academy; 3D Basketball Academy; Lululemon Coquitlam; and Shaunnessy Veterinary Hospital.

The Coquitlam Crunch ‘Diversity’ Challenge is an annual event founded by Tri-City’s resident Alex Bell, which celebrates diversity and supports the Nothin’ Dragon Masters senior dragon boat team and their community programs, and the Coquitlam Foundation’s ‘Diversity’ Fund. The event started in 2010 and takes place at the Coquitlam Crunch hiking trail in B.C., Canada. The Challenge features a Stair Master competition; the Make It Or Break It 4-hour competition; and a Recreational category. Learn more at coquitlamcrunch.com

 

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Feedback Supports Expansion of Coquitlam Crunch

COQUITLAM, BC, Oct. 2, 2017 – One of Coquitlam’s most popular trails – the Coquitlam Crunch – could soon see improvements and expansion based on recent public feedback.

The Coquitlam Crunch is a 2.2 km (794 foot) trail with 242 metres (794 feet) in elevation gain. During busy summer months, the trail sees as many as 52,000 visits per month and “doing the Crunch” has become synonymous with Coquitlam. The trail attracts locals as well as users throughout the region. The most popular portion of the trail is the steepest, where more than 400 stairs connect lower Lansdowne Drive to upper Lansdowne Drive.

In spring 2017, the City conducted surveys to gain feedback from Crunch users. The response was unprecedented and more than 1,700 respondents provided feedback that revealed top desired improvements including: washrooms, site furnishings and support features such as benches and drinking water fountains, and trail improvements to address loose or slippery trail surfacing and stair sections.

City staff have developed preliminary plans to prioritize improvements with implementation being spread over four phases in a five-year plan with an anticipated budget of $7 million for phases one to three. Detailed plans and budget will be provided as part of each future phase.

In addition, the Crunch is currently benefiting from improvements due to a new watermain being constructed along the trail route. In order to maintain accessibility for users, a new, permanent second set of stairs has been constructed and is expected to be open in Oct. 2017.

Improving and enhancing the trail will take the Crunch to another level, offering a more broad recreation experience to residents, as well as becoming a regional destination amenity supporting tourism and economic development.

Next steps in this process include developing a final Coquitlam Crunch Expansion Plan for Council consideration later in 2017. With Council support, phase one of the expansion could take place in 2018.

For more information, visit www.coquitlam.ca/parkprojects.

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Coquitlam Crunch Diversity Challenge 2017 the Best Yet!

The much needed rain fell, but nobody cared, and the 8th installment of the Coquitlam Crunch Diversity Challenge was our best event to date!  Over 300 took part on September 9, and over $4000 (and counting) which will go toward the Coquitlam Foundation and the Nothin’ Dragon Masters senior dragon boat team and their initiatives. A highlight of the day was a presentation of $800 from the community diversity furn to ISSofBC.  Youth groups, Kangho Hapkido Martial Arts, and 3D Basketball were this year’s presenting community partners and donated close to $1000 each.

We’d like to applaud our volunteers who not only helped us from bright and early on event day ensuring needs were met and participants were safely crossing roads etc., they were a huge help leading up to the event assisting with ways to improve this year’s experience, and putting in time on location at the busy trail telling Crunchers about the event beforehand.

Trumpets blast for our 2017 sponsors: New Earth Marketing who host our website; our event MC Rod MacBeth and media partner 98.7 The Point CKPM FM radio; Vancity; City of Coquitlam; media partner snapd Tri-Cities; Sandpiper Signs & Decals; our beer garden sponsor Yellow Dog Brewing; Leigh Brandt who led our warmup and Body by Brandt; Eagle Ridge GMC; our event photographer Joep Olthuis and Shutter Up & Shoot; Thrifty Foods; Starbucks Coffee; Pasta Polo; community partner Kangho Hapkido Martial Arts Academy; community partner 3D Basketball Academy; Lululemon Coquitlam and the cheering squad at the top; and Shaunnessy Veterinary Hospital.

Community group presentations, Kangho Hapkido Martial Arts; and 3D Basketball Academy (Photos: Joep Olthuis)

Thanks to everyone who participated in our three event categories and gave donations!  Our official time-keeping was run by Trio Sport Events and our start /finish arch sponsored by Running Room.

So who won!?  All our results can be viewed HERE on our results page.  Check our Blog page for articles on the Stair Master and Make It or Break It winners.  Congratulations to new Make It or Break It record holder, Ray Barrett, and Stair Master  Steven Hughes.

Almost 400 photos from the event can be seen on our Facebook album HERE.

Photos: Joep Olthuis

We are already looking to 2018, so save the date for September 8th!  If you or your business, community group, or church group would like to get involved please email us at coquitlamcrunch@gmail.com and be sure to join our mailing list (see our home page) as not to miss a thing in 2018.  Event registration will commence with early bird pricing in the spring.

Get social and Like us on Facebook; and follow us on Twitter!

The Coquitlam Crunch ‘Diversity’ Challenge is an annual event founded by Tri-City’s resident Alex Bell, which celebrates diversity and supports the Nothin’ Dragon Masters senior dragon boat team and their community programs, and the Coquitlam Foundation’s ‘Diversity’ Fund. The event started in 2010 and takes place at the Coquitlam Crunch hiking trail in B.C., Canada. The Challenge features a Stair Master competition; the Make It Or Break It 4-hour competition; and a Recreational category. Learn more at coquitlamcrunch.com

 

Photos: Joep Olthuis

Photos: Joep Olthuis / Shutter Up & Shoot

 

 

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ISSofBC receives $800 grant at the 2017 Coquitlam Crunch Diversity Challenge

On Saturday September 09, 2017, during the Coquitlam Crunch Diversity Challenge event, ISSofBC (Immigrant Services Society of BC) received this year’s Coquitlam Community Diversity grant of $800. The grant will be used to organize a career fair for immigrant and refugee job seekers in Coquitlam and the surrounding communities. There will be booths of service providers showcasing all the services available to immigrants and refugees; Intercultural competency training to increase cultural awareness; and company booths allowing employers to meet participants and to provide job opportunities.

ISSofBC will be inviting local employers who are hiring various kinds of positions. ISS has connections with some employers who specifically would like to give those opportunities to newcomers. A tentative date has been set for November for the job fair to take place.

The Community Diversity grant, which is administered by the Coquitlam Foundation, was started in 2010 when founders of the grant, Laurel Lawson and Alexander Bell started the Coquitlam Crunch Diversity Challenge as a fundraiser for the fund. Through the Coquitlam Foundation, the fund provides community grants to organizations operating in Coquitlam that undertake projects that promote the social or economic integration of any one of the eight diversity dimensions: Ages, Faiths, Cultures, Sexual Orientation, Mental and Physical abilities, Gender, Socio-Economic Level and Ethnicity.

The Coquitlam Crunch Diversity Challenge is now in its 8th year. Since its first year the event has continued to grow and in 2016 the Nothin’ Dragon Masters, a dragon boat team from the Dogwood Seniors Society joined in to help grow the event even larger. The Nothin’ Dragon’s support diversity through their activities operating a senior’s team and two local youth teams. These teams are important for the social integration and well being of these two age groups. The money raised through the Coquitlam Crunch Diversity Challenge now goes to support both the Nothin’ Dragons and the Community Diversity Fund.

The 2017 event was proudly supported by  New Earth Marketing, 98.7 The Point CKPM FM radio, Vancity; City of Coquitlam, snapd Tri-Cities, Yellow Dog Brewing, Body by Brandt, Eagle Ridge GMC, Shutter Up & Shoot, Thrifty Foods, Starbucks Coffee, Pasta Polo,  Kangho Hapkido Martial Arts Academy, 3D Basketball Academy, and Shaunnessy Veterinary Hospital.

The Coquitlam Crunch ‘Diversity’ Challenge is an annual event founded by Tri-City’s resident Alex Bell, which celebrates diversity and supports the Nothin’ Dragon Masters senior dragon boat team and their community programs, and the Coquitlam Foundation’s ‘Diversity’ Fund. The event started in 2010 and takes place at the Coquitlam Crunch hiking trail in B.C., Canada. The Challenge features a Stair Master competition; the Make It Or Break It 4-hour competition; and a Recreational category. Learn more at coquitlamcrunch.com

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Crunch Kids wanted for the Coquitlam Crunch Diversity Challenge

Do you have a CRUNCH KID!? Why not register him or her in the Stair Master or Make It or Break It 4-hour challenge of the Coquitlam Crunch Diversity Challenge? Here’s one young lady who competed last year, and medaled.

“The event has four different age groups, and we’d love to see growth in our 15 and under age group,” said event founder Alex Bell.  “We’ll be awarding a gold, silver and bronze in all the age groups for male and female.”

In 2016 only two children competed in the four hour Make It or Break It, and they took home a gold and silver. The 16 to 35 year age group only had two people for the same event – both automatically medaling for completing the four hours.  “It’s easy to get a medal at our event, as we are still growing. This is only the second year we’ve given out medals, and the second year we’ve have professional time-keeping. I’m excited about the growth,” said Bell.

Last year no children 15 and under competed in the Stair Master, which is the first event of the day, starting at 8 a.m. and sees competitors put in their best time heading up the 437 stairs of the Crunch.

“We’d love to see more schools, churches, and youth groups out competing. Fitness is a lifestyle, and kids often make it look easy!” continued Bell.  “Of course, if they do not want to compete in the two timed events, they can always come out and do the Recreational, which is at their own pace.”

Online registration closes on September 7 offering a reduced entry fee. Race kits will be available for pickup before event day on September 7 and 8 from 7 to 9 p.m. at Running Room Port Coquitlam, so you can come out on event day ready to go. You can still register on event day, but come early.

Stair Master is at 8 a.m.; Make It or Break It at 9 a.m; and Recreational starts at 10 a.m.

Bring the family pet as Shaunnessy Veterinary Hospital will be on site offering tips on hiking with your four-legged friend. Parents that will not be competing, but want to watch their kids can also hang out in the Yellow Dog Brewing beer garden opening at 11 a.m.

All event details are at www.coquitlamcrunch.com

This year’s challenge is being sponsored by New Earth Marketing, 98.7 The Point CKPM FM radio, Vancity; City of Coquitlam, snapd Tri-Cities, Yellow Dog Brewing, Body by Brandt, Eagle Ridge GMC, Shutter Up & Shoot, Thrifty Foods, Starbucks Coffee, Pasta Polo, 3D Basketball Academy, Kangho Hapkido Martial Arts Academy, Shaunnessy Veterinary Hospital.

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Coquitlam gym owner puts out Stair Master challenge in support of diversity

Dean Brandt, owner of BodyByBrandt Fitness in #Coquitlam, would Like to Challenge all other gym owners and trainers in the Tri-Cities to match or beat his time in the STAIR MASTER event in the Coquitlam Crunch ‘Diversity’ Challenge taking place on Sept. 9th, 2017 at 8 a.m.

Brandt stated in a letter, that if another gym owner or personal trainer beats his time, he will personally donate an additional $200 to the charitable causes of the event!

You do not have to be a fitness trainer or gym owner to compete. This is the second year the Stair Master is being offered, and the inaugural event had only 9 participants, and was won by Trevor Schmidt with a time of 2:02.  Full 2016 Stair Master results here.

“This is a new event for us, and we know this year we’ll have far more competitors,” said Alex Bell, event founder. “We remind everyone that both the Stair Master, and the Make It or Break It 4-hour challenge have four age groups, and medals will be presented for the top three in both male and female divisions.”

Come out and try for a personal best, or challenge members of your family to see who is the fastest.  Timing is being provided by Trio Sports Events.

Online registration closes on September 7th offering a reduced entry fee. Race kits will be available for pickup before event day on September 7 and 8 from 7 to 9 p.m. at Running Room Port Coquitlam, so you can come out on event day ready to go.

Register today to compete against Dean or set a personal best time for yourself at www.coquitlamcrunch.com

Body by Brandt Fitness is a proud sponsor of this year’s Coquitlam Crunch Diversity Challenge, and has assembled one of the best teams of trainers in the Vancouver lower mainland who compete as Pro Bikini, Pro Extreme Sport, and National level physique athletes. They specialize in diet and contest preparation.

This year’s event is being sponsored by New Earth Marketing, 98.7 The Point CKPM FM radio, Vancity; City of Coquitlam, snapd Tri-Cities, Yellow Dog Brewing, Body by Brandt, Eagle Ridge GMC, Shutter Up & Shoot, Thrifty Foods, Starbucks Coffee, Pasta Polo, 3D Basketball Academy, Kangho Hapkido Martial Arts Academy, Shaunnessy Veterinary Hospital.

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Coquitlam Crunch Challenge registration drive underway!

THANK YOU TO OUR VOLUNTEERS!

You will see some smiling faces along the Coquitlam Crunch trail during the coming weeks! We want to thank our dedicated volunteers for giving up their time to help spread the word about the Coquitlam Crunch ‘Diversity’ Challenge set for Saturday September 9th.

If you attended the Coquitlam Farmer’s Market last weekend, we had a table and information out.  The photo above was taken by snapd Tri-Cities. If you missed it you can find everything on our website, coquitlamcrunch.com

Leading up to the event, now only 1 month away, volunteers will be handing out information cards and answering questions on how to register and support the 8th annual initiative which gives all proceeds to the Coquitlam Foundation “Diversity Fund” and the Nothin’ Dragon Masters 50 + dragon boat team and their youth mentoring initiatives.

“The event would not be where it is today without our volunteers,” said founder Alex Bell. “So many people have supported over the years, and many hands make light work!”

“I’m very pleased to have the Nothin’ Dragon Masters organizing again this year! The event has grown, and to have such an enthusiast group of people step in and take this on is admirable.”

The dragon boat team, with ages ranging from 50 through 80 years of age is operated under the Dogwood Senior’s Society.  Not only is the group a perfect example of diversity, the team also mentors challenged youth in the sport of dragon boating through their Kateslem Kids program. On top of training almost year-round, and keeping up with their race season costs (they race against all ages throughout BC), they also sponsor the Riverside Secondary dragon boat team.

Event co-chairs wearing their Nothin’ Dragon Masters’ race shirts Brian Kenny (left) and Robbin Whachell (right) with 2016 volunteer Karin (Photo: Joep Olthuis)

“It’s a great event to be a participant in,” said Brian Kenny, Nothin’ Dragon Masters president, “as you can come out for the exercise and do the Crunch once or even twice in the Recreational category; or for those more fit and competitive-minded, participants can sign up for the Stair Master or Make It or Break It challenges.”

“We’re really encouraging families and community groups to come out together and walk the Crunch.  This event is all about community.”

Online registration is underway at a reduced price but closes at midnight on September 7th. Not to worry, as last-minute registration will take place on-site starting at 7 am Saturday, September 9th at the base of the Crunch.

Supporting the 2017 Challenge is New Earth Marketing; Rod Macbeth and 98.7 The Point Radio, Body by Brandt, snapd Tri-Cities,  Shutter Up & Shoot, Eagle Ridge Chevrolet, Buick, GMC,   Vancity Port Moody, Thrifty FoodsPasta Polo, and the City of Coquitlam.

The Coquitlam Crunch ‘Diversity’ Challenge is an annual event founded by Tri-City’s resident Alex Bell, which celebrates diversity and supports the Nothin’ Dragon Masters senior dragon boat team and their community programs, and the Coquitlam Foundation’s ‘Diversity’ Fund. The event started in 2010 and takes place at the Coquitlam Crunch hiking trail in B.C., Canada. The Challenge features a Stair Master competition; the Make It Or Break It 4-hour competition; and a Recreational category. Learn more at coquitlamcrunch.com

(Video below by Joy TV News was done in 2012)

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City of Coquitlam Launches Crunch Survey – Possible New Trail Route

Organizers of the Coquitlam Crunch Challenge are delighted to see that the City of Coquitlam has issued a survey for residents in the area, and Coquitlam Crunch Trail users to provide feedback on the use and improvements of the popular hiking trail. The city landmark is also the location of the Coquitlam Crunch Challenge which runs each September – this year on September 9th!

Feedback will be received between May 9 – 28, and the City is also asking for feedback on a new trail route within the BC Hydro right-of-way from Dewdney Trunk Drive to Mariner Way.  Survey answers will be used to guide future improvements to the trail system.

Give Your Feedback on the Coquitlam Crunch Trail.  It will only take 5 – 7 minutes and responses will be kept anonymous.
Take the survey at www.coquitlam.ca/crunchsurvey

The Coquitlam Crunch is a popular and somewhat challenging hiking trail within the BC Hydro corridor, running from Runnel Drive up to the top of Westwood Plateau at Eagle Mountain Drive. During the 2.2 kilometre hike, the trail gains 242 metres in elevation – approximately 81 storeys and includes a staired section with over 400 timber stairs.

The Crunch is part of the City of Coquitlam’s trail system, which includes more than 100 kilometres of multi-surface trails and includes a portion of the Trans Canada Trail.

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Coquitlam Crunch Challenge early bird registration underway until May 31st

Organizers of the 8th annual Coquitlam Crunch Challenge are pleased to announce that early bird registration is underway for this year’s event which will be held on Saturday, September 9th. Registering early saves you approximately 50% off your registration fee!

Whether you are a novice or serious athlete; working on becoming the best you; or are simply looking for a great outdoor activity that supports community, the Coquitlam Crunch Challenge is more than a foot race, or about climbing the Crunch trail. The event was created eight years ago by local resident Alex Bell, who’s goal was to create a ‘Diversity Fund’ within the Coquitlam Foundation. “My vision for the future is to have people representing every diversity group to join me in the Coquitlam Crunch ‘Diversity’ Challenge,” said Bell.  In 2016 the 50+ dragon boat team, the Nothin’ Dragon Masters have take on organization of the event and funds also support their group and community programs which include mentoring challenged youth.

Diversity is more than just a difference in race or culture:

“The concept of diversity encompasses acceptance and respect. It means understanding that each individual is unique, and recognizing our individual differences.  These can be along the dimensions of race, ethnicity, gender, sexual orientation, socio-economic status, age, physical abilities, religious beliefs, political beliefs, or other ideologies.  It is the exploration of these differences in a safe, positive, and nurturing environment. It is about understanding each other and moving beyond simple tolerance to embracing and celebrating the rich dimensions of diversity contained within each individual.” – Source

The Challenge starts at the base of the Coquitlam Crunch at the Scott Creek Community Gardens and the full loop (up and down) of the Crunch trail is approximately 4.5km, taking the average person (walking) anywhere from 1 to 1.5 hours. The Coquitlam Crunch Challenge offers something for everyone whether you are a hardcore athlete, or you just want to get out in nature and exercise alone or with your family or friends.

Three ways to participate:

– Starting at 8 am the Stair Master  challenges athletes to see who is the fastest running up the 437 stairs of the Crunch;
–  From 9 am to 1 pm, the Make It or Break It category challenges athletes to see how many times they can go up and down the full length of the Crunch within 4 hours;
–  From 9:30 am to 1 pm with a formal start at 10 am, the Recreational category simply encourages everyone to come out and support community, get some exercise, enjoy the day and try to complete the  Coquitlam Crunch at least once or even twice in 2 hours.

Age Groups: -15 years; 16-35 years; 36-65 years; and 65+ years. A BRONZE, SILVER and GOLD will be awarded in age group for both male and female divisions for The Stair Master or the Make It Or Break It categories.

In 2017, our overall winner was Olympian Tina Connelly who completed 8 loops just under 4-hours with a time of 3:56.48, a distance of 35.2 km.  Many of our entrants participate simply because they want to work on their ‘personal best’ time, and are not necessarily interested in beating anyone. They want the achievement of simply saying, “I did it!”

Water and sports drinks will be available and free for participants thanks to generous sponsors.

Corporate sponsors are still being sought and are encouraged to get involved in this health-conscious and inclusive initiative by emailing coquitlamcrunch@gmail.com  Thus far, supporting for 2017 we have New Earth Marketing; 98.7 The Point FM Radio; Eagle Ridge Chevrolet, Buick, GMC;  Pasta Polo; and the City of Coquitlam.

Our registration platform is operated through the Running Room.

REGISTER TODAY and SAVE 50% until May 31st!

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Crunch Challenge donates to the Coquitlam Foundation ‘Diversity Fund’

(Photo Above: Cheque presentation at the Coquitlam Crunch – Left to right: Robbin Whachell, co-chair Crunch Challenge and Nothin’ Dragon member; Dwight Yochim, ED, Coquitlam Foundation; Brian Kenny, President, Nothin Dragon Masters dragon boat team / co-chair Crunch Challenge; and Alex Bell, Founder, Coquitlam Crunch Challenge. Photo: Joep Olthuis)

2017 Coquitlam Crunch Challenge Date Announced – Tri-City Diversity Groups Sought

On January 13th, organizers of the Coquitlam Crunch ‘Diversity’ Challenge met up with Dwight Yochim, Executive Director of the Coquitlam Foundation to present a portion of funds raised at the 2016 challenge. The donation goes directly into the “Diversity Fund,” and to date the event has raised over $18,000 for the fund.

“The addition of the Nothin’ Dragons’ organizational expertise made the 2016 Coquitlam Crunch Challenge a great success, added much-needed capital to the Coquitlam Foundation-managed Community Diversity Fund,” said Dwight Yochim, Executive Director, Coquitlam Foundation. “As the charitable heart of Coquitlam, the Foundation is always pleased to see organizations such as the Nothin’ Dragons and the Diversity Fund  work together for the betterment of our community. They touch so many aspects of our community and should be proud of this effort.” Grant applications are now being accepted for the Community Diversity Fund, and groups may apply by contacting the Coquitlam Foundation by February 15th.

“We’re inviting all the Tri-Cities diversity groups to become involved in the Coquitlam Crunch Challenge which will be held on September 9, 2017 and we intend to highlight these groups as our thrust for 2017,” said Crunch Challenge co-chair Brian Kenny. “We encourage any diversity groups to contact us as soon as possible to learn how they can participate in the event to bring more awareness to their cause. They can reach us at coquitlamcrunch@gmail.com.”

“The concept of diversity encompasses acceptance and respect. It means understanding that each individual is unique, and recognizing our individual differences.  These can be along the dimensions of race, ethnicity, gender, sexual orientation, socio-economic status, age, physical abilities, religious beliefs, political beliefs, mental health, or other ideologies.  It is the exploration of these differences in a safe, positive, and nurturing environment. It is about understanding each other and moving beyond simple tolerance to embracing and celebrating the rich dimensions of diversity contained within each individual.” – Source: Oregon University.

The event was founded by Coquitlam resident Alex Bell in 2010, whose vision is to have people representing every diversity group participating annually.  The next Coquitlam Crunch Challenge is only 7 months and those interested in participating, or keeping abreast of all event details, are encouraged to join the Coquitlam Crunch Challenge mailing list. To subscribe go to coquitlamcrunch.com.

The 2016 Crunch Challenge would not have been possible without the kind support of New Earth Marketing; Rod Macbeth and 98.7 CKPM FM The Point Radio; Eagle Ridge Chevrolet, Buick, GMC;  Pasta Polo; Thrifty Foods  Vancity Port Moody, Wiivv Custom Fit 3D-Printed Orthotics, Jessica Prasad ilovehomes.ca, Starbucks, MaxFit Movement Institute, Xaler Massage, KD Fitness, Tri-City Printing, and the City of Coquitlam.  To join this year’s enthusiastic team of sponsors and volunteers, email coquitlamcrunch@gmail.com.

The Coquitlam Crunch ‘Diversity’ Challenge is an annual event founded by Tri-City’s resident Alex Bell, which celebrates diversity and supports the Nothin’ Dragon Masters senior dragon boat team and their community programs, and the Coquitlam Foundation’s ‘Diversity’ Fund. The event started in 2010 and takes place at the Coquitlam Crunch hiking trail in B.C., Canada. The Challenge features a Stair Master competition; the Make It Or Break It 4-hour competition; and a Recreational category. Learn more at coquitlamcrunch.com

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