Coquitlam Crunch Diversity Challenge 2015 Date Announced

The sixth annual Coquitlam Crunch ‘Diversity’ Challenge is set for Saturday, September 12th, 2015, and raises funds for community grants that promote diversity awareness, respect and integration. The Challenge is held at The Coquitlam Crunch trail, which follows a route along the B.C. Hydro cut line and offers a great workout, and unobstructed views of the surrounding area including Mount Baker, Washington. The Crunch is a less intense version of the Grouse Grind and the 2.2km trail starts below Lansdowne Drive and finishes at Eagle Mountain Drive. The average round trip (walking) takes about an hour. In early 2014 the City of Coquitlam helped make the trail safer by putting in the 437 new stairs along the steepest section.

The event was created in 2010 by local resident, Alex Bell and his family. Last year the event raised well over $4000 for the Community Diversity Fund (held and administered by the Coquitlam Foundation) which provides grants to Tri-Cities’ individuals, non-profit organizations, or community groups initiating actions, programs or education aimed at improving integration and participation by diversity groups, identified by the community as being socially or financially marginalized.

This year’s event will have a new shortened 4-hour format, versus last year’s 10 hours. “For those returning to the event, the news of the 4-hour format for 2015 may come as a surprise,”said event founder, Alex Bell.  “Due to circumstances beyond our control, we had two choices this year; either to postpone the event one-year, or to put out a shorter format with less categories.”

“We are preparing for a larger event in 2016 coinciding with Coquitlam 125th birthday, which will have at least 4 categories,” said Alex Bell. “We know people have been training for the 10-hour format, but our hands are tied. The 4-hour format is still a fitness challenge and adds more of a speed component.”

The Challenge on September 12th can be competitive or simply for fun. It’s a great family event, open to anyone of any athletic ability.  There are two ways you can participate:

1. The “Make it or Break” category for the die hard Crunchers. Participants walk or run the trail as many times as possible in a 4-hour period between 8am to 12 noon. Matt Sessions holds the 2012 (12-hour) record of 17 sets (which he repeated in 2014) when there was 12-hours allowed for this category. Register online Here, or register on the day at 7:30am.

2. The “Recreational” category for individuals or families who can walk the Crunch at least once. Start time is formally at 10am, but people may arrive and participate any time between 8:30am and 12 noon. Register online Here, or on the day upon arrival.

Water and sports drinks will be available free for participants.

Optional donations are suggested as $20 for adults, $10 for youth or $40 per family, however no donation of any amount will be refused and participation is welcomed without the requirement of a donation. You can also bring a non-perishable food item for the SHARE Food Bank, and Blanket BC will also be on site if you’d like to donate a blanket.

In 2015, the Coquitlam Diversity Fund generated its first grant of $500 to the Tri-Cities Brain Injury Support Group to help fund social interaction and community recreational opportunities for brain injury survivors. Donations to the fund can be made via the website

Volunteers make it happen! The organizing team is looking for people to assist with site set up, registration, water stations, verification stations, parking, ensuring safe road crossings along the route, as well as the tear down of tents and tables.

If you have any questions email

See you at the Crunch!

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The Make It or Break It Category

Starts at 6:30am ends at 6:30pm
Walk up and down the Coquitlam Crunch as many times as possible in a 12 hour period and make or break the goal of 10 round trips – the record is 17 round trips.

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Anything’s Possible Trail

Starts at 10:30am at Northside Foursquare.
A paved section of the trail that is accessible for people with mobility challenges wishing to join in the challenge.

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Results Are In!

Coquitlam Crunch Diversity Challenge 2014 Results!

Not only has the 2014 CRUNCH CHALLENGE been amazingly successful as a affordable, accessible community fundraising event, we are very pleased to announce the fund with the Coquitlam Foundation will now be set to start generating grants.

Bob Coss (Michael Coss Brain Injury Foundation) has been working with Laurel to finalize the count on donations. Pledge money and donations continue to trickle in after the event. With that being said, we are over $4000 donated!

Participation this year is easily up by about 25-33% which is wonderful .

164 people were recorded on registration forms (including volunteers)

DONORS: 27 people registered as Donors only (not walking)

ANYTHING’s POSSIBLE: 23 registered specifically as/or with a person with mobility challenges

MAKE IT or BREAK IT: 15 registered as challengers

RECREATIONAL: 85 registered

YAY for the VOLUNTEERS (Event day): 52 with a special thanks to Jessica Prassad, Eagle Ridge GMC and Vancity for sending in volunteer teams. Coquitlam Centre and Blanket BC tables were in addition to these event volunteers.

RETURNEES from 2013: 55 from registrations alone, not including supporters who come out but don’t register


NEW Women’s Record Holder: Leah Pells with 12 times

REIGNING Men’s Record Holder: Matt Sessions with 17 times

Thank you again!

Alex Bell on behalf of wife Laurel, daughter Sierra and the rest of our volunteer team

Coquitlam Crunch Diversity Challenge


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Largest Single Donation to Date Received!

In December 2013, Susan Jarema and family of New Earth Marketing and LaborGator donated the single largest donation to date, a cheque for $1,000! Needless to say we were overwelmed (oh well, I guess I needed to say it anyway). This means that we are now only about $1,000 away from our principle goal of raising $10,000 to start the annual Community Diversity Grant.

This is the year to make sure we raise the money needed to make this grant start paying out in 2015. Although we only need $1,000 more, I would like to try and set a goal of raising at least $3,000 for 2014. If you are interested in volunteering to help us make this goal, please drop us an e-mail at: .

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Jerome Bouvier and Michael Coss to open “Anythings Possible Trail”

Last year we experimented with adding an additional category, the “Anything’s Possible Trail” for people with mobility challenges. This year, starting at 10:15am we will begin the official opening with two previous winners of the Courage to Come Back Awards, Jerome Bouvier and Michael Coss. All are invited to come join the ceremony, even those starting the recreational category from the bottom of the trail at 10:00am. The “Anything’s Possible Trail” starts by the Northside Four Square Church on David at the corner of Lansdowne.
Both Jerome and Michael have stories of overcoming diversity challenges despite the limitations others may have seen for them. Both have inspirational books available for sale. Please join us.

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Calling All Women

Everytime I go up the Crunch it seems there are far more women going up than men, yet we still haven’t had a women “Make or Break” the 10 times challenge. This year is the year I want women to come out and beat the men in this category. I know they can do it. If you need incentive, download the pledge form under the donate tab and get pledges for each time you go up and down. See you on September 6th at 6:30am!

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Water and Snacks Provided

Don’t worry about bringing water or snacks, that will be provided for everyone participating (even sports drinks for those going more than one time).

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Register Now!